JETOUR has emerged as the leading Chinese automobile brand in the Middle East, with sales exceeding 20,000 units between January and April 2025. Key markets include Saudi Arabia, the UAE, Iraq, Qatar, and Kuwait.

The brand's success is attributed to its localization strategy, focusing on:

Designs tailored for regional preferences.

Enhanced cooling systems suitable for Middle Eastern climates.

Off-road capabilities for diverse terrains.

The T series, particularly the T1 and T2 models, have been instrumental in this achievement. The T2 model, known for its ruggedness and hybrid technology, has monthly sales surpassing 3,000 units.