On May 30, 2025, Chery UAE, in collaboration with AW Rostamani, hosted the "Drill It If You Can" event at The Smash Room Dubai. The initiative aimed to demonstrate the robustness of the TIGGO 9 chassis.

Participants, including media professionals and influencers, attempted to damage the chassis using heavy tools. Despite their efforts, the high-resistance steel frame remained unscathed, showcasing its durability.

Zaher Sabbagh, Director of Chery UAE, stated, “The TIGGO 9 chassis has stood the ultimate smash test, highlighting Chery’s commitment to innovation and safety.”